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Clarkslegal advises BNP Paribas owned LaSer Loyalty SAS on sale of software company to MasterCard

17 November 2014 #Corporate

Clarkslegal’s corporate team, led by Partner Ashan Arif, successfully advised BNP Paribas owned LaSer Loyalty SAS on its multi-million Euro sale of 5one Marketing Limited, a consultancy providing services, analysis and software to retailers, to MasterCard.  The deal includes the sale of 5one’s US and South African subsidiaries.

DC Advisory provided LaSer with corporate finance advice.

Herbert Smith Freehills were legal advisers to MasterCard.

Laser’s head of legal was delighted with the outcome and paid tribute to the role played by Clarkslegal: “We were very pleased with the role undertaken by Clarkslegal, who were very effective throughout the project.  I am very happy to recommend the Clarkslegal M&A team”.  Daniel Rithou, Head of Legal, LaSer SA.

Ashan was pleased with the outcome commenting: “This was always an important transaction for LaSer and I am pleased that we have played a leading role in successfully concluding the sale.  Discussions were not always straight forward and required skilful negotiation, drive and commitment to get the deal over the line.  I am delighted that once again my team has demonstrated real capability and desire to deliver on the client’s objectives”.

Clarkslegal, specialist Corporate lawyers in London, Reading and throughout the Thames Valley.
For further information about this or any other Corporate matter please contact Clarkslegal's corporate team by email at by telephone 020 7539 8000 (London office), 0118 958 5321 (Reading office) or by completing the form on this page.
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Ashan Arif

Ashan Arif

T: 0118 960 4651
M: 07825 040 062


Corporate team
+44 (0)118 958 5321